App store reviews in 2026: what they change (and how to use them) (summary)
A summary of AppTweak’s guide to app reviews: why they impact conversion, how iOS vs Google Play differ, and what teams can do safely.
Original article (source): AppTweak — “The ultimate 2026 guide to app store reviews”
This post is a summary with attribution + a backlink.
Why reviews still matter
Reviews and ratings influence:
- store conversion
- trust & perceived quality
- what users say they want (which can inform positioning)
Practical takeaways
- Use prompts carefully (timing matters more than frequency).
- Reply to reviews to reduce churn signals and surface support.
- Mine reviews for:
- feature demand
- conversion objections
- messaging language users actually use
Read the original: https://www.apptweak.com/en/aso-blog/app-store-reviews
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