Location SDK panic is usually a configuration story, not a magic data leak
OneSignal clarifies how location works in its mobile SDK: it is off by default, requires explicit developer enablement, and still depends on OS-level user permission. Useful framing for privacy reviews and stakeholder questions.
Original article (source): OneSignal - “You’re in Control: How Location Actually Works in OneSignal’s SDK” (Mar 29, 2026)
Summary
This is a technical explainer written in response to public chatter linking “location data” to engagement SDKs.
The core point is simple and practical for app teams: location collection is a double opt-in.
1) Location is off by default
OneSignal states its SDK does not collect location out of the box.
To activate location in an app, two things must happen:
- the developer adds the relevant permissions and calls the location methods in code, and
- the user grants location permission via the OS prompt (and can revoke it later).
2) The OS prompt is the real gate
Apple and Google control the permission UI and enforcement. The SDK cannot bypass that.
This matters for product and comms, because the permission moment is where trust is won or lost.
3) Treat it like a design problem
If you do use location for messaging or personalisation, you still need to answer the “so what?” question:
- why do we need location,
- what do users get in return,
- what breaks if they say no?
That is not a vendor question, it is an app experience question.
What to do with this (tiny win)
If location touches your app at all:
- Audit your permission requests, and remove any “ask on first launch” prompts.
- Rewrite your “why we ask” copy to reference one concrete benefit.
- Make sure your core flows still work with approximate location or no location.
Read the original: https://onesignal.com/blog/youre-in-control-how-location-actually-works-in-onesignals-sdk/
Want help with ASO?
If you want this implemented for your app, check out our services - or run your workflow in APPlyzer.